Digital Marketer
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Position Overview & Specifications
About Gotya:
Gotya Technologies, an innovative software startup dedicated to solving real-world issues through cutting-edge Artificial Intelligence, is seeking an experienced and innovative B2C Digital Growth Marketer. We have developed the world’s first patent-protected, real-time telephone scam detection software, and we're on a transformative journey to revolutionize telephone security. Our ultimate mission is to eradicate telephone scams completely, safeguarding vulnerable individuals worldwide.
In anticipation of the launch of our Mobile application, we need a growth-focused digital marketer. Your primary role will be to drive growth in our user base, increase brand visibility, engage with influencers, grow our social media presence, and help create a buzz around our product.
We are specifically searching for an individual who possesses a deep-rooted desire to contribute to the betterment of society, a strong ambition, and the ability to work autonomously, with the potential to evolve into a leadership position.
Key Responsibilities:
- Develop and implement digital growth marketing strategies aimed at increasing user acquisition, retention, and engagement.
- Harness the power of SEO, social media, influencer marketing, content marketing, PPC, email campaigns, and other digital channels to amplify brand visibility and stimulate growth.
- Partner with influencers and other potential brand ambassadors to expand our reach and amplify our brand message.
- Conduct market research and analysis to gain insights into consumer behaviour and preferences, using these insights to refine and optimize digital marketing efforts.
- Work closely with cross-functional teams to align digital marketing initiatives with overall business goals.
- Monitor, track, and report on the performance of all digital marketing campaigns, assessing against growth objectives (ROI and KPIs).
Qualifications:
- At least 1 year experience as a B2C Digital Growth Marketer or in a similar role.
- Solid understanding of digital marketing channels and growth hacking techniques.
- Experience with SEO, Google Analytics, social media platforms, and influencer marketing.
- Exceptional analytical skills with the ability to interpret data and translate it into actionable strategies.
- Exceptional communication skills with the ability to build relationships with influencers and stakeholders.
- A team player with a strong drive to grow a product's user base.
Why join us?
Joining us at this juncture presents a rare chance to take up a high-profile marketing role in a new startup, providing a platform to showcase your skills, make your mark, and directly influence our trajectory. You will be instrumental in shaping our brand, driving our growth, and impacting millions of lives by stopping scammers!
If you are driven by the prospect of leveraging technology for societal good and are ready to take on the challenge of driving our digital growth strategy, Gotya Technologies is the place for you.
Remuneration:
- Salary: £27,500-£35,000 – Paid upon level of experience
- Attractive Share options
Job Type: Full-time
Salary: £27,500.00-£35,000.00 per year
Benefits:
- Employee stock purchase plan
Schedule:
- Monday to Friday
Experience:
- Digital marketing: 1 year (required)
- Growth Hacking: 1 year (preferred)
Work authorisation:
- United Kingdom (required)
Work Location: Hybrid remote in London, SW1W 9SH
Application deadline: 01/06/2023
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: General
Based on transatlantic hiring benchmarks for Digital Marketer roles across Gotya Technologies Limited's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to General.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £27,500 - £35,000 bracket, including retirement vesting and health parity.
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