Content Design
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Position Overview & Specifications
Content Design (Digital: EE/Consumer)
Job Req ID: 17309 Posting Date: 7 Jun 2023 Function: Content & Design Location: 1 Braham Street, London, United Kingdom Salary: Competitive, with great BT benefits. About this role Full time, 3 days a week together in one of our UK Digital Hubs (flexible 2 days wherever).- Manchester
- Birmingham
- Bristol
- London
In Consumer / EE, we take a user-centered and iterative approach to digital product design to ensure the best experiences for our customers across their journeys. This means we step into the shoes of our customers, to understand how they interact with us digitally and what they expect from our products and services. As a content designer for BT, you’ll be expected to be the objective voice of our customers and always put their needs first when it comes to designing brilliant content. You’ll be responsible for helping users step through our journeys and find the information they need in the simplest, smartest way possible. Working in agile teams, you’ll influence and own the user journey for a product, service or offer. You’ll be creating, updating, and reviewing content around the user journey and will be adept at using evidence, data, and research to inform decisions and change things for the better. As an already active member of the content design community, you’ll stand up for best practice and for our users. You’ll be enthusiastic about promoting a user-centred way of working within the department and beyond. Your capacity for feedback – both giving and receiving – will be infinite. You'll have the following responsibilities
- Ensuring and advocating a user-centred approach to all the content you create.
- Map customer purchase journeys to identify pain points and user needs.
- Create and curate brilliant content that customers will love.
- Work closely with stakeholders and team members to ensure our content is evidence based, user centred and continually optimised.
- Take part in user research and be able to work with multidisciplinary, agile teams to contribute to an overall user experience.
- Use discovery methods to take facts from subject matter experts and present them in a brilliant, personal and simple way.
- Take responsibility for legal, regulatory governance and compliance of your content.
- Be a design team representative and a main point of contact for product owners and product team members on developing a user centred approach.
- Proven track record user centred content strategy and creation.
- Expert understanding of user journey mapping and identifying risks. Preferably within an ecommerce/transactional/purchasing context.
- Experience working with AGILE multi disciplined teams – User Researchers, Product Owners, Designers, etc.
- Comprehensive commercial portfolio of elegant content creation/copywriting.
- Strong understanding of content publishing on various CMS platforms (and the constraints that come with each) – particularly AEM.
- Competitive salary
- 25 days annual leave (plus bank holidays)
- 10% on target bonus
- Life Assurance
- Pension scheme
- Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
- 50% off BT and EE mobile pay monthly or SIM only plans
- Exclusive colleague discounts on our latest and greatest BT broadband packages
- BT TV, including BT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids
- 30% discount for friends and family on EE mobile pay monthly and SIM only plans
About BT BT has a key role in British society, fostering change and leading technology innovation. From delivering the Olympics, to supporting the emergency services, to investing more into research than any other UK technology company, we take pride in everything we do - and in the people who work here. We're now a global company operating at the forefront of the information age, employing 90,000 people in 180 countries. And we're on a mission. Guided by our core values of Personal, Simple and Brilliant our goal is to help customers, communities and businesses overcome barriers and release their potential. So, if you're interested in the power of potential, why not join us today and release yours? You can read more here about what it's like to work at BT How to Apply It's easy to apply online; you just need a copy of your up-to-date CV and to follow the step-by step process. Don't worry if you need to make changes - you'll have the opportunity to review and edit your work on the final page. We look forward to receiving your application!
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: Telecommunications Services
Based on transatlantic hiring benchmarks for Content Design roles across BT Group's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to Telecommunications Services.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £42,666 - £49,102 bracket, including retirement vesting and health parity.
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